Selling art: 17 top tips from the experts

Since the question “How do I sell my art?” came up a few times during my series “Finding your inner artist in 30 quotes“, I thought this article might be of interest to some of you. Here a little excerpt to get you started:

Mary-Alice Stack, director of ArtCo Projects, Arts Council England:

Put the customer first: I’d say that the sector as a whole could do more in terms of this. I know that from the artist’s perspective the process of creating and presenting contemporary art to an audience isn’t necessarily always about making a sale, but that doesn’t mean you shouldn’t be clear about the opportunity to buy, if it exists.

Make it fun: The process of discovering a piece of work, bidding, buying it and taking it home for the first time is an exciting and rather addictive experience! That’s the thrill of collecting – no matter what you are interested in or how big your budget.

Stop chasing ‘collectors’ only: Too often both artists and galleries are concentrating so hard on that elusive and mythical ‘serious’ collector that they completely overlook the opportunity to foster the potential interest from ‘normal’ people. Even serious collectors were once first time buyers. Let’s not forget that.

Bare all: We all need to work together to help customers develop an understanding and appreciation of the way in which art is created and produced, so that they are able to get to grips with way in which work is valued and priced.

via Selling art: 17 top tips from the experts | Culture professionals network | Guardian Professional (this is where you can find the whole article, which is a condensed version of a live chat).

Would you like to share your own experience with your fellow artists? Please leave a comment below!

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Finding your inner artist, day 5: About not caring what others think

Today’s quote:

Those who danced were thought to be insane by those who could not hear the music. ~ Friedrich Nietzsche

Friedrich Nietzsche

Friedrich Nietzsche (Photo credit: Wikipedia)

Over the years, I have met so many artists who struggled through unsupportive personal and business relationships.

We should never underestimate how much an unsupportive environment can clip our wings.
It is futile to explain your art to someone who cannot, or does not want to, understand it. And that’s fine – not everyone needs to “get it”. They have no right however to put you down, or belittle you for your passion.

Yes, I know, there are many people out there who are not willing to put in any work and effort and still think the world owes them success, but they are not the ones we are talking about here.

We are talking about living and working with people who are poisonous for your art, and to deal with this, you only have three options:

  • Don’t worry about what they say (and really mean it!), and carry on regardless
  • Leave behind what makes you feel miserable
  • Stop doing your art if those relationships are more important to you

Which one have you mostly picked in the past, and are you considering to change this?

© Petra Raspel 2013

Finding your inner artist, day 3: About the curse of trying to be original

Today’s quote:

Those who do not want to imitate anything, produce nothing. ~ Salvador Dalí

English: Salvador Dali with ocelot and cane.

English: Salvador Dali with ocelot and cane. (Photo credit: Wikipedia)

Originality! Are we not all constantly trying to create something that has never been there before? And doesn’t the attempt to constantly offer something “new” lead to frustration occasionally?

Truth is: You needn’t worry that it’s “all been there before”. If you hold on to that attitude, you will never create, because most of the things you do would then need to go into the bin straightaway.

Do you tend to dispose of ideas because you think they are not original enough, instead of just taking them as a starting point? And, if we look at the other side of the coin: Do you find yourself getting annoyed with other people supposedly “stealing” your ideas, or simply getting them out there quicker than you do?

There is of course a fine line between inspiration, copying and downright plagiarism, but the fear of not being “creative and original enough” is a serious problem if it leads to inhibitions and blocks.

So get inspired: Read, listen, watch, copy – and then put your own spin on it. It is very likely you already did that anyway, because it’s been created by YOU…

© Petra Raspel 2013